About Us

We are a female founded team working remotely across the UK, with offices in the Cotswolds and Portsmouth.

Our founding team has expertise in

  • Deep tech (AI, IoT, Blockchain) strategy & innovation,

  • Auditing, insurance, risk,

  • Regenerative agriculture, environmental science, ecology,

  • Research & education.

Our Why

If the global population reaches 9.6 billion by 2050, the equivalent of almost three planets will be required to sustain current lifestyles.
— UN.org

Our How

We believe it is vitally important for businesses to put sustainability at the heart of their purpose and culture. In order to achieve this there are several barriers to be broken down, so we built our company to provide innovative solutions to these barriers.

Barrier 1: Sustainability is complicated- the complexity of sustainability is off-putting for many people. For consumers an over-abundance of eco-labels (over 455 last time we checked!) can be confusing and de-incentivising. For businesses the complexity can make it difficult to achieve transparency, straining relationships with the suppliers and making reporting a challenge. Our impact index was designed to simplify sustainability. Our methodology ensures the collection of meaningful, accessible data that can be easily understood without the need for a degree in environmental science.

Barrier 2: Sustainable transition is expensive - well, not always, but this is a high-ranking concern for many businesses preparing for sustainable transitions. We ensure all our services and education courses are accessible and affordable. Our work with Farm Conscience is unlocking opportunities for private investment into nature-based-solutions, helping to fund improvements for farmland, wildlife and communities.

Barrier 3: People don’t know where to start - so we developed affordable and accessible online learning resources to train people - employees, leadership teams, suppliers, customers - in the basics of environmental and social sustainability, and how to get started. Once they have the basics down, they can progress into our bigger programmes which enable actionable change within any organisation.

Our Team

 

Carrie Lomas

Founder / CEO

  • Carrie founded Brand Conscience to drive sustainability and regeneration across industries, bringing together purpose & her tech background. She was a Leader in IoT, AI & embedded technologies at Intel and Partner at IBM for 26 years. Carrie teaches, tutors, precepts , coaches & consults at Said Business School, Oxford University. Her area of expertise is Strategy and Innovation, having completed her own Post Grad in this area at Oxford & in Leading Sustainable Corporations. At Intel she led software teams and EMEA Sales, Marketing & Engineering organisations, and was IBM Practise leader for Cognitive Solutions. She has published white papers on AI in Retail, Tech as a Change Agent, and sits on various panels. She is also mother to a 17 year old boy and a large Rhodesian Ridgeback.

Jess Watson

Marketing / Sales / Retail

  • Jess recently returned to the UK after 8 years living & working in Singapore and Australia. A passionate cyclist, Jess loves most outdoor challenges, be it climbing mountains, skiing down them or catching waves. She studied her undergraduate degree, Human Sciences, at Oxford and recently completed her MBA at Quantic School of Business & Technology.  Her career to date has been in consumer goods and alongside Brand Conscience she currently leads the Sales Team for a prominent Health & Nutrition company.

Aimee Dobson

Research / Education

  • Aimee is part of the Founding Team at Brand Conscience. She also works as a Psychology Technician at the University of Portsmouth on research projects for final year dissertations, and large grant research projects. This has followed an 18 year career in the health and fitness industry. Aimee is mum to two very active children who have inherited her competitive streak. Aimee met Carrie when they both represented Great Britain playing the fast-paced sport Tchoukball. In 2022 Aimee took part in the Portsmouth University Enterprise Programme, winning the competition for Fastest Growth Enterprise Idea for Brand Conscience.

Sarah Bennett

Design / UX / Data Flows

  • Sarah is part of the Founding Team at Brand Conscience. For 11 years she focused her career as a copywriter, designer and content creator, supporting small businesses, start-ups and entrepreneurs. She previously worked in London and Sydney before settling back home in South West England. Sarah is mother to two young children and hopes her work with Brand Conscience can help create a better future for them and our planet. In 2021 Sarah designed a winning entry to the Westfield Future Fashion Awards, resulting in a Brand Conscience vitrine being on display at Westfield London for 12 months, promoting sustainability in Fashion.

Jenny Harker

Environmental Science / Research / Data Analysis

  • Jenny joined Brand Conscience in 2023 after graduating from Oxford University with a MSc in Environmental Governance and a BA in Geography. Jenny has extensive research experience; primary research and fieldwork in Latin America and work experience on a regenerative farm in Portugal.

Kai Aaron

Full Stack Development / AI / Data Sourcing

  • Kai joined Brand Conscience in 2022, working remotely with the team to help develop the tech behind our scoring system, including APIs, to ensure everything runs smoothly.

Working With

  • Insta Associates

    Insta Associates

    We’re working closely with Insta Associates on an exiting new venture - Project Upffin - to unlock private financial flows in to nature, investing in Natural Capital, Aquaculture and Geospatial Technology, helping to fund positive environmental initiatives like regenerative farming and kelp forests.

  • Ark Global Village

    Ark Global Village

    The Ark Global Village provides Inspiration, Knowledge, Engagement and Actionable plans across 5 critical climate agendas: Climate Finance, Nature, Innovation, Business & Community. We’re working alongside Ark2030 to deliver affordable online learning for small businesses.

  • Diversity-x

    Diversity-X

    We’re proud to be active members of Diversity-X, a community for overlooked underestimated founders® and an angel syndicate with a mission to support underestimated founders.

  • Products of Change

    Products of Change

    We’re part of Products of Change, a sustainability community of brand owners, retailers, content creators, innovators, manufacturing partners and marketing experts who work together to drive sustainable change within the Licensing industry.

  • GYAB

    GYAB

    To ensure we move with the times & understand how the world is changing around us, we have created a youth movement. Our Global Youth Advisory Board exists to gather & share data and info on sustainability.